We plug into your stack, not the other way around. ShipNetwork connects to BigCommerce through a pre-built partner integration, so DTC orders and wholesale orders flow to our warehouse network and tracking flows back without your team touching it. Your storefronts, your price lists, and your customer groups stay exactly as you built them.
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Brands on BigCommerce usually chose it deliberately. They needed more than one storefront, or wholesale pricing that behaves differently from retail pricing, or both running on the same catalog. That decision solves the commercial problem. It does not solve the warehouse.
order is one unit in branded packaging going out the same day. A wholesale order is cases, a pallet, a packing list, a delivery appointment, and a buyer who cares about paperwork. Running both through the same people and the same process is where accuracy starts to slip, and it slips on the wholesale side first, where a single mistake is worth hundreds of DTC orders.
Most brands add wholesale expecting it to be a side channel. Then it becomes a third of revenue, with net terms, larger commitments, and buyers who measure you on whether the shipment arrives complete and on time. The operation that was designed around retail orders is now carrying a business it was never built for.
Separate storefronts by brand, by region, or by customer type make commercial sense and operational trouble. If each one is allocated its own stock, you carry more inventory than the business needs. If they share, you need one operation that can see all of it and prioritize correctly. Most in house setups do neither cleanly.
Teams that have replatformed once are protective of what they built. The catalog work, the price lists, the customer groups, the integrations that took a quarter to get right. So the fulfillment conversation gets postponed, because it looks like it will turn into another project that eats a quarter and breaks things that were finally working.
A BigCommerce brand is rarely running one thing. There are usually multiple storefronts, a wholesale program that keeps growing, marketplace listings on Amazon and often Walmart or eBay, and eventually retail orders arriving through EDI. The platform ties the commercial side together. Fulfillment is what usually fragments it.
ShipNetwork fulfills across those channels through pre-built partner integrations and direct API connections depending on the platform, including EDI driven retail and wholesale programs.
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Retail orders and wholesale orders are both fulfillment work, handled by the same dedicated team rather than split across two operations that do not talk to each other. Your POD learns which customers get cases and paperwork and which get branded packaging and a same day dispatch.
Orders from each storefront draw from the same stock, fulfilled by the same team, with one set of reporting across all of it. You stop allocating inventory by guess and stop carrying separate safety stock for each front end.
Case quantities, packing lists, labeling, and pallet requirements are part of the work. On the DTC side accuracy protects your reviews. On the wholesale side it protects the relationship and the margin, because a short or incorrect shipment is what turns a growing account into a difficult one.
Receiving, storage, inventory management, kitting for bundles and wholesale assortments, and returns processing come with it. Returns are the piece brands underestimate most, especially when wholesale returns and DTC returns arrive on completely different terms.
ShipNetwork connects to BigCommerce through a pre-built partner integration. Your storefronts, catalog, price lists, and customer groups stay as they are. Nothing about the platform work your team already did has to be redone.
Retail orders and wholesale orders are both fulfillment work, handled by the same dedicated team rather than split across two operations that do not talk to each other. Your POD learns which customers get cases and paperwork and which get branded packaging and a same day dispatch.
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Yes. ShipNetwork connects to BigCommerce through a pre-built partner integration. Orders flow to our warehouse network automatically and tracking returns to your store and your customers, with no change to how your storefronts are built.
Yes. Retail orders and wholesale orders are fulfilled by the same dedicated team from the same inventory, each packed to its own requirements. Wholesale work includes case quantities, packing lists, and labeling to the buyer's spec.
No. Your storefronts, catalog, price lists, and customer groups stay exactly as they are. ShipNetwork takes over the physical fulfillment behind them, so there is no platform migration involved in changing fulfillment partners.
Yes. Orders from each storefront are fulfilled from one inventory pool by one dedicated team, with reporting across all of them. That removes the need to hold separate safety stock behind each front end.
Yes. Custom packaging is part of the standard setup rather than an upcharge exception, and retail and wholesale orders can be packed differently. The unboxing experience your DTC customers get stays yours.
ShipNetwork's SLAs are built to hold through Q4, when both sides of a mixed business peak together. How a 3PL performs in peak is worth asking every provider you evaluate, and the answer should come with data.
Receiving, storage, inventory management, picking, packing, kitting, shipping, and returns, plus the labor and square footage that come with them. Your team keeps merchandising, pricing, accounts, and growth.